social network booster: what are they?
When we talk about “seo services belfast“, you probably think of the photos of your cousin published on Facebook or your last aperitif online… Well, you’re right! Facebook, with 2.8 billion active users worldwide, is the perfect representative of the genre. But he is not alone, other websites and applications share the piece of the cake. We use them every day, but we know very little about social networks… So, want to learn more? A brief overview of the definition of social networks, their history and their interest in helping you develop your business.
What is the origin of social network booster?
Before going into the details of things, a definition of social networks linkedin booster is necessary… What exactly are we talking about? What is a social network?
Definition of social networks
The definition of social networks can finally be summed up in a few words.
Social network (noun, masculine): designates a website or a mobile application allowing the development of social interactions, the building of a network of acquaintances, friends or professional relations, with which one interacts in real-time.
How and when were social network boosters born?
Mark Zuckerberg, boss of Facebook whose fortune amounts to 112 billion (figure of 20201) is often referred to as the founding father of the concept of the social network. However, it is not he who invented it!
1997: launch of Sixdegrees.com, considered THE 1st social network. On this site, you can create a profile page, build a network and send messages to your contacts.
1999: the birth of MSN (discussion tool between Internet users renamed Windows Live Messenger in 2005) and Blogger (a blog platform on which everyone can post what they want: texts, articles, photos, videos, etc.).
2000: Hot or not Hot was a site where Internet users could rate the photos of other users (it seems that this site influenced the founders of Facebook).
2002: the year when everything changed… Social networks multiplied like hot cakes on the web. We can cite in particular Friendster (which has not survived an excessive influx of users) and Myspace (the ancestor of YouTube, popular with teenagers who post their artistic creations there).
2003: Mark Zuckerberg creates Facemash which will then become Facebook in 2005 while 2 other photo-sharing sites Flickr and Photobucket are launched.
2005: YouTube publishes its first video … at the Zoo!
2006: Twitter, a microblogging platform on which micro-messages called “tweets” are published, is launched… The same year, although founded in 2002, the networking platform for LinkedIn professionals is finally experiencing success.
2010: founded by an American and a Brazilian, Instagram, a social network dedicated to sharing videos and photos, is online.
2011: Snapchat, an application created by 2 young Stanford students, appears in the Apple Store catalogue (then in 2012 on Android).
2017: TikTok hits markets outside of China. This app dedicated to video sharing has already been used by the Chinese since 2016 under the name Douyin.
The list of social networks used in France
To see more clearly, we have tried to compile a list of the most well-known and used social networks:
Facebook: with 38 million users in France, it needs no introduction…
Twitter: thanks to tweets, the microblogging platform is today the star social network for sharing news.
Pinterest: an inspirational platform, solely based on photos and videos.
Instagram: the format of this social network booster follows the same concept and highlights the sharing of rather artistic content (video, photo, drawing, painting, etc.).
YouTube: the medium of choice for professional or amateur videographers as well as online entertainment players.
Vimeo and Dailymotion: YouTube’s competitors, minus the global dimension!
Tumblr: a microblogging platform where we exchange quotes, thoughts of the day, gifs, photos…
LinkedIn, Viadeo, Slack, Xing and Facebook Workplace: social networks dedicated to professional relations.
Meetup and Eventbrite: sites for networking first on the web around a common interest and then meeting in person.
Flickr, Google Photo, 500px, Giphy, Gfycat: social networks for sharing photos and animated gifs.
Reddit, Stumbleupon, 9gag, 4chan: content discovery sites (mostly English-speaking).
Quora, Yahoo Questions/Answers, Askfm: websites for social interactions between individuals where users enrich each other by sharing their knowledge.
Twitch: a network that brings together several channels where you can follow live video games.
Tiktok: a platform that allows you to post video clips easily thanks to filters and effects of all kinds.
Periscope and Snapchat: the format of these social networks is singular, with only ephemeral photo and video content.
Slideshare: a platform for sharing professional content.
Yelp, Foursquare, Tripadvisor: these social networks are all geolocated and allow you to rate establishments (stores, hotels, restaurants, etc.) and leave comments.
Whatsapp, Wechat, Facebook Messenger, Skype, Viber, Signal: applications for chatting in real-time by written, audio or video messages.
Deezer, Spotify, Soundcloud: we share musical creations, programs or podcasts.
Do you want to go further, like knowing the number of users by platform? Here is an infographic on the most important social networks in the world.
What is the potential of social media for your business?
Facebook, Twitter, LinkedIn, Instagram… Social media is a great pool of potential customers. To conquer new prospects through advertising (Social Ads), to retain your existing customers or to animate your community, social networks will be real assets for your company.
Once your professional page has been created on the social network best suited to your content (professional articles, photos of your creations, etc.), you can invite your Although we frequently utilize them, we are incredibly ignorant of social networks. Want to know more, then?? customers to follow you to keep in touch with them. A question? A problem? They contact you directly on the social network of their choice.
By being present on a content exchange platform, you can also easily communicate about your brand, your products, your company or your events. You gain notoriety without having to deploy colossal technical and human resources to get there.
The icing on the cake, by creating pages on different social networks, you also increase the natural referencing of your website, that is to say, your company will have a better chance of going back to the top of searches on Google.
The good news is that social networks are sufficiently easy to use and intuitive for you to use them in 2 minutes flat. But how do manage them all at the same time? We are here to help you!